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The recently released Windows Server 2008 is the next-generation server
operating system from Microsoft that will help content providers realize new
levels of reliability and scalability, all with lower-cost content delivery.
With the release of Windows Server 2008 we have made significant investments in
two key areas : IIS 7.0 Media Pack for delivering media via progressive
download from a web server and Windows Media Services 2008 for live and
on-demand streaming from a dedicated streaming media server.
To deliver streaming media, customers can use Windows Media Services (WMS)
2008. Windows Media Services 2008, like all of Windows Server 2008, is
significantly more secure, reliable and robust. Windows Media Services 9.0 was
already considered by many customers to be the best in the market for live and
streaming delivery, and the latest improvements provide up to 2x scalability
increases.
Silverlight joins the list of client platforms that can connect to and present
WMS streamed audio and video as an integrated part of media-enabled
applications for the Web, whether you are building a simple cross-platform,
browser-based media experience or a rich internet application (RIA) for the
Web.
For delivering content from a web server, also known as progressive download,
we are introducing the Internet Information Services (IIS) 7.0 Media Pack, a
new set of features designed to reduce Web server media delivery costs. The
first shipping feature of the IIS 7.0 Media Pack is Bit Rate Throttling, which
gives administrators the ability to control the amount of media that is
delivered to the client. By controlling media delivery, Bit Rate Throttling
reduces bandwidth costs, streamlines network traffic and increases concurrent
connections. The next feature in the IIS7.0 Media Pack is Web Playlists, a
server-side playlist solution for progressively download media.
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Streaming occurs when an active connection exists between the client
application and the server. Content can be on-demand or live. On average, the
cost of delivery of streamed content is lower since only those portions
actually viewed are delivered.
Progressive download traditionally refers to the send-and-forget download of an
on-demand audio or video file to the client. It is simple to implement with
only a Web server, which can be attractive for existing Web infrastructures.
The new IIS Media Pack Bit Rate Throttling feature allows you to do progressive
downloads from IIS with increased scalability and reduced bandwidth costs.
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